Nice To Meet You.

I’m Sarah D. Gage,
B2B Copywriter & Content Strategist

I help innovative business and technology leaders develop high-impact marketing collateral and sales enablement assets their sales teams actually use.

16 Years’ B2B Marketing Experience

B2B Copywriting & Strategy That Drives Real Business Results.

Average marketing won’t move the needle with today’s savvy business buyers.

Every piece of collateral you put your logo on must support your sales and marketing goals by helping accelerate buyers’ journey toward a purchase decision.

If you’re looking for a copywriter who understands what motivates B2B buyers—and who can take the asset production process off your plate entirely—let’s connect.

Sarah has a unique understanding of the intersection between sales and marketing. Not only was she able to deliver strategic recommendations for new marketing collateral that would support our sales outreach, she was always conscious of how we could better position Simpat as a leader in our field.

We highly recommend her to any company looking for a copywriter that produces great work and that’s fun to work with throughout the process.

 

Ashish Patel
CEO & Founder, Simpat Tech

Select Current and Former Clients

A Streamlined Process for Success

Scale Your Marketing Campaigns—No Hassle Required.

Over the past 17 years, I’ve built and refined copy and content creation processes that take the headache out of producing marketing collateral, giving you and your team your time back.

1. Align: Together, we’ll review your team’s current needs in order to identify the projects that best support your strategic sales and marketing goals.

2. Produce: You sit back while I handle every aspect of production—from interviewing your SMEs to delivering polished copy for your review.

3. Finalize: I’ll coordinate final reviews and approvals, get sign-off from compliance, and oversee design work (if needed) until you’ve got a new asset you’re thrilled to share with the world.

Service Offerings

Package discounts and full-production design services available.

Case
Studies

Tell your clients’ success stories to excite and empower your future customers.

White
Papers

Educate your audience on a complex issue while reinforcing your authority.

Lead Magnets & Ebooks

Engage your top-of-funnel audience and create new leads you can nurture.

Original
Research

Make your mark on your industry by contributing new data and insights on a high-priority topic.

Trade Publication Articles

Drive perceived authority through articles in key online and print trade publications.

Executive Thought Leadership

Communicate your thought leaders’ and SMEs’ expertise with interview-driven assets.

Brand
Stories

Develop a brand story that speaks to your buyers’ needs and pain points.

Leader
Bios

Craft a compelling bio that communicates your expertise in an engaging way.

Web Copy
Refresh

Audit and improve your existing web copy to serve new strategic priorities or target markets.

Messaging
Audits

Analyze whether your messaging resonates with your target audience and prospects… or falls flat. 

Sales Enablement Program Audit

Take a deep dive into your existing program, assets, and workflows to reveal areas of opportunity.

Strategic Consultation

Strategic guidance, recommendations, and “gut-checking” assumptions for your one-off projects.

Sarah did a fantastic job of helping us bring our content platform to life across many different content vehicles: collateral, blog posts, PR, videos, and speaking engagements, among others.

She was an excellent thought partner, and brought structure to our content efforts by setting up tools, processes, and guardrail documents to help our team work efficiently and engage our broader contributors effectively.

McKenna Michel
Former EVP Marketing, Travel Research Advisors

Select Portfolio Samples

I’ve found compelling stories in even the most complex and technical of industries, including supply chain management, logistics, finance, healthcare, technology, and manufacturing.

Reach out for additional portfolio samples.

Copywriting, Art Direction

Client: Codify
How Codify Supported a Queensland Government Agency

Copywriting, Art Direction

Client: Daraco IT

Building Best-In-Class Security: Securing Systems Through Massive Growth

Copywriting

Client: Narvar
Nuun Reduces WISMO Inquiries Nearly 100% with Narvar

Copywriting, Art Direction

Client: Groundwork

Securing Our Corporate Leaders: A Survey of Executive Protection Practices

Copywriting

Client: Sitback

Creating the Leading Source of Climate Change Information with the AdaptNSW Website

Copywriting, Art Direction

Client: Savoya
Savoya Delivers Reliable Executive Ground Travel for a Global Healthcare Enterprise

Copywriting

Client: Upwork Corporate

Construction Industry Veteran Launches Team Scheduling App 

Copywriting

Client: Growth Genie

How Proposify Increased Outbound Sales Meetings By 6X With Growth Genie

Copywriting

Client: Edwin Abl

High-Growth B2B SaaS Marketing Consultant Website Revamp

Copywriting, Art Direction

Client: Mangano IT

Measuring Your Identity & Access Management (IAM) Maturity

Copywriting

Client: Pure Storage

People of Pure Storage: Meet Alias Lacson Employee Profile

Copywriting

Client: Shippo

The E-commerce Merchant’s Ultimate Guide to Preparing for Peak

Sarah immediately brought life to the world of content for my company. I was extremely impressed with her ability to quickly and accurately identify the “quick hits” that we could implement in a very short time span. Building on those actions, Sarah helped to define a comprehensive content plan to start my company on a long term path for success.

Don Chamberlin
Implementation Director, Viewpoint

Contact Sarah

Email me at the address below for a custom proposal or to learn more about how I work.

sarah@sarahgagemarketing.com
Ann Arbor, MI